Current Articles

WIT Advisers is committed to sharing the latest industry updates and best practices for sustainable landscape and winter management solutions.

WIT Articles & White Papers

Featured information for landscape and winter management solutions.

SWiM®  Articles

Sustainable Winter Management

SWiM Guidelines help keep your snow, ice, & costs under control.

Measure Your Opportunity

First step in SWiM® Policy clears the path to continuous improvement.

Calibration: It’s not just for salt

It can also benefit snow operations and team management.

Prevent Defense

Managing Risk, Profits & Reputation.


Maximize Operations

Managing risk, profit & reputation.


Standard Analysis

First step in SWiM® Policy clears the path to continuous improvement.

State Of Readiness

SPECIAL EDITION: Is your snow contract predictable and repeatable?

Continuous Improvement

To get better, train, communicate, benchmark – and be willing to change.

Less Is More

Oversalting culprits waste money, and inflict damage.

Huddle Up

Building tailgate talks with purpose and thought adds training value.

Let’s Think About This  

Avoiding Winter Service Failures.

When should the snow contract renewal and award process begin?

Concrete Damage

How should I respond to my clients who are insisting our company should pay to repair cracks and spalling damage on their concrete sidewalks?

Process-Led Continuous Improvements

What Can I do to stop our team from repeating the same mistakes during every snow event?

WIT Contributors

Fleeting Temptations

Don’t stray from strategy while wearing COVID-Colored Glasses.

A Matter Of Chemistry

Key to using liquids correctly and effectively? Understanding science and refining strategy.

Down To The Surface

Surface temperature measurements are critical to ice management treatment decision-making.

Paving The Way

Growing use of permeable surface materials creates challenges, opportunities for winter operations.


Snow Talk with Sima

Snow Talk with SIMA provides in-depth interviews with industry leaders and brings an insider look at what makes our industry work. From leadership to operations to life in the industry, Snow Talk with SIMA brings our vast snow and ice network a little closer together.

The Capitol Pressroom

Phill Sexton, founder of a sustainability advisory firm, discusses his upcoming role on the state’s Adirondack Road Salt Reduction Task Force, including the scope of the problem and solutions that could emerge.

Landscape Disruptors

Phil Sexton gives a high-level overview of how environmental sustainability isn’t as easy as it may seem, plus he gets into the details of what’s being legislated by the government and how salt usage could become strictly regulated.


430 Franklin Street, 2nd Floor
Schenectady, New York 12305

Call us today:


Email us: